When you have the required reputation, you can promote your business with various ezines and give out some information to your customers.
When you have a large email list, you send mails daily, people tend to know you. More with that, you can also have some kind of personal relations and can look for your prospects on social networking sites. This will enable them to know you more and also about your business ways.
When you have healthy relations you can always keep in touch with them regularly. There are two sets of people with whom you deal while you conduct your business.
One is your client and one is your prospect. Both are different as both of them have different requirements. So it is recommended to have two separate ezines for each of them respectively. Your ezines can include new offers, various articles, links to your blogs and splash pages and many more.
Blogs can be very helpful if you drive them to your and other people’s blog. This will expose them to the web and to various other important people. You can also give them access to old and archived articles which once were best written by you.
Ezines can also have place in your website. It serves many purposes for your business.
It will help the people to see whether your field interests them or not. It will be the result of reading the ezines and newsletters. They are thus of great importance to you.
Your site will also gain its place in the search engine results once you optimize your articles. This will help you gain a lot of traffic and eventually- sign ups.
One another way to stay in touch with your clients is to ask them their view- good or bad. You can ask them to post comments, give their real opinion in fact. This will also make you stay in touch with them and vice-versa. You can also conduct surveys among your group. Feedback column will make your clients feel that their viewpoints also matter in your business!!!
If you have a fixed number of articles that you gave the clients, then at the end of the year you will have a huge pile of articles. From them you can select one or two of the best articles. After selecting you can give it to your customers the right to rebrand, resale, or republish.
You should keep one very important thing in mind is that even the articles or ezines that you forward to your clients, put the code or your url of pages or websites. You can also ask your clients to forward those mails. So this can help you build your list even more with fewer efforts.
Save money! All of the above benefits of publishing an ezines are free or almost free. The small cost of a top-rated ezines publishing system is nothing compared to the cost of brochures, business cards, advertising, direct mail, pay-per-click or other means of promotion.
Thus the way of ezines marketing, is a cost effective and very simple way to grow your list.
HB Prime Network Marketing : http://www.hbprime.in
Bhavesh Shah, Executive Affiliate at SFI Marketing Group.
Internet marketer, advertiser & publisher. Online business owner & internet business consultant.
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