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Thursday 28 July 2011

Article marketing- tips and tricks Part 2

As earlier in the first part I discussed the exact formation of articles. Now I will explain you how exactly to use them and to submit them on proper places.
One of the important ways, I use article marketing to build my list of subscribers. I do not send my article as a sales letter. By using it as my list I get in to know the readers of my article and after I know them I can show as many sales letters I want to.
You can generate your targeted traffic by creating squeeze pages, where in you can give them a free report which they can download. The report should be in contrast with your article. To make it more attractive you can add a cover of an e-book with your free report.
If you have an auto responder service, you can also have an optin form through which readers can sign up and get a better knowledge about you.
This is the right time to market your products to your readers as they are in the process of knowing you. I also entertain my readers by asking them to send me their questions in the auto responder by providing them with an auto responder link. 
Thus this is the trick of building the lists and gaining subscribers.

One more thing that people do with their article is put up in the blogs and article directories. They also put up duplicate contents and in spite of that they do well in the search engine rankings.
However, you can’t get away with people stealing and copying your stuff.
Thus, whenever you write an article, you should put it up first on your blog and also in your site. You can do this by giving a brief introduction telling the readers that the articles which they read are purely original written by you. These things will repute your image and also your article’s uniqueness.
Blog sites allow you to put affiliate links where in article directories do not permit that.
When you have an ezine articles, you can also give the readers the backlinks from your blog to other articles. This will help you in increasing your search engine ranks.

One very best article directory is which I mentioned it before- Ezine articles.
This site helps you to be famous with the help of your articles and also helps your search engine results. It is recommended to submit your articles here, after you do it on your blogs and sites.
As an article directory, it provides you with much more to do. It has a section known as “most viewed Ezine articles.” If your article is really good and it is been visited for the maximum number of times in the last 90days, your article is pushed into this section.
This is beneficial as it gets a special position where people hunt to read for interesting stuff. It helps in increasing your traffic to your website and it also will improve your search engine results.
For this, your article alone must not be attractive. Even you have to do some kind of effort to increase your view count on the directory. You can email your list to view your article by providing them the link of ezine articles, putting the same link on your blog and exposing your articles on social networking sites by providing links. If you do some of these efforts you can surely make a few people to visit and read your article. Keywords will start playing their role in getting you traffic from the search engines as well.

What I do next or what can be done next?
How about playing with the curiosity and interest of your readers?
Yes, if your readers really like your articles they will obviously search for you again and again. If for instance you write well for the topic dieting, you can break your articles into “PARTS.” Once you write part one, you should hang on for a while and then write part two of the same article.  This will make people desperate to look for part 2 provided your part 1 was successful enough to impress them.

Other thing that can make your articles unique is adding videos to them. Videos do more work of capturing attention of the visitors that the written content. So along with the written content you can put up videos in your articles. You can also include yourself in the video. For instance your article is about morning exercise, you can show some people really doing it. This makes your article more real and also people do believe when they actually see something.

Once you start writing articles, next step that becomes very essential is tracking them. By tracking, I mean to keep a record of number of articles you have written. You can do this by numbering it or even saving it in your records. You can also see the statistics of your articles, cPanel users are lucky enough to use their services that helps to count the statistics of your articles.
Tracking also means to you must observe the articles which get in more leads for you and which is most viewed.
Old articles can be saved for reviews and also for some kind of references. So to preserve your creations is one part of the article marketing strategy.

People often get confused as to where to submit the articles. It is very important step after you have written the article. The submitting place must be a good reputed one, where people actually come to look for interesting topics, and where your articles are safe and are valued.
Article directories are the place where you can put up your article for its maximum utilization. Recommended article directories are Go Articles, Ezine Articles, Article Dashboard and Idea Marketers. If your articles are good, people will start publishing your articles on their Ezines.
Article directories categorize your article well and also it has the column where the author of the article is mentioned. Here people who love your writing will look and search for you more and more.

After using the tips and tricks which I have mentioned in this article, you will surely get successful in making your reputation on the web. There will be more and more visitors to your website and also you will be coined as an author which is a big thing to be.
Once you have gained good creditability, you can even start your own Ezine and allow other people to build up their reputation.
Also when you have enough of articles written you can club them into an e-book and also give other people an access to it.

On the conclusion part, article marketing will prove as a long term marketing strategy and if you use the above mentioned strategies you will also see it with your own eyes the traffic and subscribers that are been gradually getting added to your list.

Thus one of the proven marketing strategies or rather a marketing skill is article content marketing which lots of marketers try and work upon.

Small investment could bring tons of free traffic life time to your web site or blog.

Download “Ultimate Article Marketing Secrets” and discover how you can make each one of your articles generate a serious amount of traffic.

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HB Prime Network Marketing : http://www.hbprime.in

Bhavesh Shah, Executive Affiliate at SFI Marketing Group.

Internet marketer, advertiser & publisher. Online business owner & internet business consultant.

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